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This book provides the theoretical background and analyses capital market research related to the IAS/IFRS adoption in Europe, which is one of the most important and controversial events in the history of accounting. It adopts both an investor and a firm perspective and...
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Today’s working world has become excessively demanding due to the globalisation of businesses, increasing competition, accelerated technological progress, more sophisticated and informed customers as well as a continuous need to increase innovative abilities to remain...
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Transatlantic economic relations remain extremely important for the European Union as well as for other countries in the world. When it comes to trade and foreign direct investment, the EU and the United States remain arguably the world’s most powerful actors, despite...
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Marken und Patente weisen häufig einen bedeutenden Anteil am Unternehmenswert auf und sind eine wichtige Quelle nachhaltiger Wettbewerbsvorteile. Die Bewertung vonMarken und Patenten nimmt daher einen hohen Stellenwert im Rahmen unternehmensexterner als auch interner...
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Ziel dieser Arbeit ist es, eine ebenso wissenschaftliche wie auch praxisnahe Abhandlung zur Gestaltung, Durchführung und Problembehandlung von grenzüberschreitenden innergemeinschaftlichen Verschmelzungen unter Beteiligung spanischer und deutscher Kapitalgesellschaften...
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Die Wirtschaftspolitik hat sich in den letzten Jahren aufgrund der globalen Wirtschafts- und Finanzkrisen verändert. Staaten suchen nach Möglichkeiten, die Krisen zu überwinden. Eines dieser neuen Konzepte stellt die Ökologische Industriepolitik dar, welches von der...
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Die Zielsetzung dieser Arbeit besteht darin, einen umfassenden Einblick in die unterschiedlichen strategischen und operativen Entscheidungsfelder des Markenmanagements zu liefern. Neben dem Innovationsmanagement und dem Management der am Markt bereits etablierten...
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The must-read summary of Al Ries and Jack Trout's book: "The 22 Immutable Laws of Marketing".This complete summary of the ideas from Al Ries and Jack Trout's book "The 22 Immuable Laws of Marketing" shows that there is a widely-held assumption that...
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The must-read summary of Joe Calloway's book: "Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison".This complete summary of the ideas from Joe Calloway's book "Becoming a Category of One" shows that instead of aspiring to...
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The must-read summary of Larry Bossidy and Ram Chaean's book: "Execution:The Discipline of Getting Things Done"This complete summary of the ideas from Larry Bossidy and Ram Chaean's book "Execution" shows that the gap between what a company promises and the results it...
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The must-read summary of Chet Holmes' book: "The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies". This complete summary of the ideas from Chet Holme's book "The Ultimate Sales Machine" shows that you only have to focus on...
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The must-read summary of Thomas L. Friedman's book: "The World Is Flat: A Brief History of the Twenty-First Century".This complete summary of the ideas from "The World Is Flat" explains that the changes undergone by the business world in the 21st century are a result of...
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The must-read summary of Michael Treacy's book: "Double-Digit Growth: How Great Companies Achieve It - No Matter What".This complete summary of the ideas from Michael Treacy's book "Double-Digit Growth" shows how growth is like oxygen for businesses - it's essential....
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The must-read summary of Tom Hopkins' book "How to Master the Art of Selling:The Best Book Ever Written on Selling & Salesmanship”.This complete summary of the ideas from Tom Hopkins' book "How To MasterThe Art of Selling" exposes how the best salesmen employ skills...
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The must-read summary of Michael Gelb and Sarah Caldicott's book: "Innovate Like Edison:The Success System of America’s Greatest Inventor"This complete summary of the ideas from Michael Gelb and Sarah Caldicott's book "Innovate Like Edison" shows that Thomas...
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The must-read summary of Curtis Carlson and William Wilmot's book: "Innovation:The Five Disciplines for Creating What Customers Want". This complete summary of the ideas from Curtis Carlson and William Wilmot's book "Innovation" shows that the starting point for...
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The must-read summary of Michael Gerber’s book: “Awakening the Entrepreneur Within: How Ordinary People Can Create Extraordinary Companies”. This complete summary of the ideas from Michael Gerber’s book “Awakening the Entrepreneur Within” shows how everyone has the...
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The must-read summary of Robert Kiyosaki and Sharon Lechter's book: "The Cashflow Quadrant: Rich Dad’s Guide To Financial Freedom"This complete summary of the ideas from Robert Kiyosaki and Sharon Lechter's book "The Cashflow Quadrant" explains the four ways in which...
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The must-read summary of James Collins and Jerry Porras' book: "Built to Last: Successful Habits of Visionary Companies".This complete summary of the ideas from James Collins and Jerry Porras' book "Built to Last: Successful Habits of Visionary Companies"...
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Drei Nachfolgestaaten gingen nach dem Ende des Zweiten Weltkrieges aus Hitlers Großdeutschland hervor. Das Verhältnis zwischen ihnen blieb bis zur deutschen Wiedervereinigung eine schwierige Dreierbeziehung. Die Republik Österreich und die Bundesrepublik Deutschland...
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